"Export Relational Governance and Control Mechanism: Substitutable and Complementary Effects" by Gerald Yong Gao

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Export Relational Governance and Control Mechanism: Substitutable and Complementary Effects

International Marketing Review (2015)

Gerald Yong Gao
Dorothy Liu Yang, University of Missouri–St. Louis
Min Ju, University of Missouri-St. Louis

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Disciplines

Business

Publication Date

2015

DOI

10.1108/IMR-10-2014-0317

Citation Information

Gerald Yong Gao, Dorothy Liu Yang and Min Ju. "Export Relational Governance and Control Mechanism: Substitutable and Complementary Effects" International Marketing Review Vol. 32 Iss. 6 (2015) p. 627 - 645
Available at: http://works.bepress.com/yong-gao/5/