Skip to main content

About Xiaohua Yang

Associate Professor Xiaohua Yang is garnering recognition in both the international academic community and media (Wenzhou Daily, Sing Tao Daily, and Lihong Radio) for her research on Chinese enterprises in the U.S. and the globalization of Chinese business. She explores, among other key specialties, the relationship between brand recognition and firm performance, internationalization of Chinese firms, R&D strategic alliances, and foreign market entry strategies.
Dr. Yang is frequently invited to speak at international business conferences, forums and symposia - including HYSTA annual conference, Berkeley China Forum, Wenzhou Pareto Public Policy Colloquium, and Harvard Conference: China Goes Global. She brings her extensive academic and professional experience in Australia, Finland, Armenia, China, Taiwan, and the U.S. to her students and truly exemplifies the Jesuit hallmark of a global perspective.
Professor Yang believes there's no better place than USF - a global university comprised of students and faculty from nearly every country, culture and ethnicity in the world - to engage students in a dialogue on the future of cross-cultural business strategy.
Dr. Yang is the Senior Editor of the Journal of Asia Business Studies and Advisory Board Member of Oceanus Academy, and a part of the Silicon Valley Women Alliance.

Positions

Present Faculty Member, University of San Francisco
to


$
to
Enter a valid date range.

to
Enter a valid date range.

Internationalization (1)

No Subject Area (16)