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About William E. Baker

Teaching Interests:
* Consumer Behavior
* Marketing Communications
* Marketing Management
* Marketing Planning and Programs
* Marketing Research
* Marketing Strategy

Positions

Present Professor Emeritus, The University of Akron
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Present Chair and Professor, Department of Marketing, The University of Akron
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Curriculum Vitae


Disciplines


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Contact Information

Phone: 330-972-8466
Office: CBA 310


Articles (39)

Contributions to Books (2)