Article
Encyclopedia of Major Marketing Strategies, Volume 4
Journal of Business & Finance Librarianship
(2019)
Abstract
Book review
Disciplines
Publication Date
2019
DOI
10.1080/08963568.2019.1632647
Citation Information
Stephen Fadel. "Encyclopedia of Major Marketing Strategies, Volume 4" Journal of Business & Finance Librarianship Vol. 24 Iss. 1/2 (2019) p. 69 - 71 ISSN: 0896-3568 Available at: http://works.bepress.com/stephen_fadel/6/