Article
Müşteri Gözüyle Türkiye’de Bankaların Algılanan Kalitesi, Marka Sadakati ve Marka Değeri (Customer Perceptions of Perceived Quality, Brand Loyalty, and Brand Equity)
Dunya Gazetesi (Newspaper)
(2009)
Disciplines
Publication Date
December 4, 2009
Citation Information
Musa Pinar, Zeliha Eser and Tulay Girard. "Müşteri Gözüyle Türkiye’de Bankaların Algılanan Kalitesi, Marka Sadakati ve Marka Değeri (Customer Perceptions of Perceived Quality, Brand Loyalty, and Brand Equity)" Dunya Gazetesi (Newspaper) (2009) Available at: http://works.bepress.com/musa_pinar/124/