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Musa Pinar
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Professor of Marketing
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Professor of Marketing,
Valparaiso University
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Articles
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Contributions to Books
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Articles
(60)
Article
Süper Lig’in Marka Değeri ve Marka Olması İçin Öneriler ...
Dünya Gazetesi Online (2012)
Musa Pinar
Link
Article
Consumer-Based Brand Equity in the Television Industry: A Study of ...
Academy of Marketing Studies Journal (2012)
Musa Pinar, Zeliha Eser, Tulay Girard and F. Bahar Isin
Article
Consumer-based brand equity in banking industry: A comparison of local ...
International Journal of Bank Marketing (2012)
Musa Pinar, Tulay Girard and Zeliha Eser
Article
Examining Gender Bias in Supervising Personnel in the Hospitality Industry ...
Tourism Analysis (2012)
Musa Pinar, Michael K McCuddy and Ibrahim Birkan
Article
A Usability Study of Interactive Web-based Modules
The Turkish Online Journal of Educational Technology (TOJET) (2011)
Musa Pinar and Tulay Girard
Article
Bankacilik Endüstrisinde Personelin Tüketici-Temelli Marka Değeri Algısı: Keşfedici Bir Araştırma ...
Active Bankacilik ve Finans Dergisi (Banking and Finance Journal – in Turkish) (2011)
Musa Pinar, Tulay Girard, Zeliha Eser and Bora Bodur
Article
An Exploratory Study of Consumer-Based Brand Equity in Turkish Banking ...
Services Marketing Quarterly (2011)
Musa Pinar, Tulay Girard and Zeliha Eser
Article
Applicant Perceptions of Gender Effect on the Selling Process and ...
Academy of Marketing Studies Journal (2011)
Musa Pinar, J. Russell Hardin and Zeliha Eser
Article
Class Presentations and Peer Evaluations: Do Students Perceive the Benefits?
The Academy of Educational Leadership Journal (2011)
Musa Pinar, Tulay Girard and Paul Trapp
Article
Exploring the Connection between Ethical Issues in Franchising Business Success ...
International Journal of Business Research (2011)
Musa Pinar, Mike McCuddy and Zeliha Eser
Article
Gender Diversity in the Hospitality Industry: An Empirical Study in ...
International Journal of Hospitality Management (2011)
Musa Pinar, Michael K McCuddy, Ibrahim Birkan and Metin Kozak
Article
Gender Vis-à-Vis Perceptions of Fundamental Orientations and Outcome Preferences
Anatolia – An International Journal of Tourism and Hospitality Research (2011)
Musa Pinar, Michael K McCuddy, Metin Kozak and Ibrahim Birkan
Article
Utilizing Brand Ecosystem for Branding and Building Brand Equity in ...
International Journal of Educational Management (2011)
Musa Pinar, Paul Trapp, Tulay Girard and Tom Boyt
Article
Bank Personnel’s Perception of Banking Services and Implications for ...
Marketing Management Journal (2010)
Musa Pinar, Zeliha Eser and Sandy Strasser
Article
Brand Ecosystem Strategy for Olive Oil
The Business Review, Cambridge (2010)
Musa Pinar and Paul Trapp
Article
Examining the Impact of Customer and Personnel Gender on Service ...
International Journal of Business, Management, and Economics (2010)
Musa Pinar, Sandy Strasser and Zeliha Eser
Article
The Gender Effect on Managing Salespeople: Business Students’ Perceptions in ...
Boğaziçi Journal: Review of Social, Economics and Administrative Studies (2010)
Musa Pinar, Zeliha Eser and J. Russell Hardin
Article
Müşteri Gözüyle Türkiye’de Bankaların Algılanan Kalitesi, Marka Sadakati ve ...
Dunya Gazetesi (Newspaper) (2009)
Musa Pinar, Zeliha Eser and Tulay Girard
Article
Türkiye’de Bankların Marka Değeri ve Marka Tanınırlığı (Bank Brand ...
Dünya Gazetesi (Newspaper) (2009)
Musa Pinar, Zeliha Eser and Tulay Girard
Article
Bankalarda sunulan hizmet kalitesinin banka personeli tarafından algılanması ve gizli ...
Dünya Gazetesi (Newspaper) (2009)
Musa Pinar and Zeliha Eser
Article
Do recruiter Gender, Applicant gender, and Target Market Gender Impact ...
Business Review, Cambridge (2009)
Musa Pinar, Mike McCuddy, Zeliha Eser and Paul Trapp
Article
Gender Orientation of College Majors: Do Gender Stereotypes Exist among ...
American Society of Business and Behavioral Sciences ASBBS) E-Journal (2009)
Musa Pinar, Michael K McCuddy, Chelsea Sounders and Lauren Boersma
Article
Gender and Fundamental Moral Orientations: An Empirical Study of the ...
Journal of Business Ethics (2009)
Musa Pinar, Michael K McCuddy, Ibrahim Birkan and Metin Kozak
Article
Investigating the Gender Effect on Student Presentation Evaluations: Does Gender ...
International Journal of Educational Management (2009)
Musa Pinar and Tulay Girard
Article
The Gender Effect on Selling and Targeting Efforts: Perceptions of ...
International Journal of Business, Marketing, and Decision Sciences (2009)
Musa Pinar, Zeliha Eser and J. Russell Hardin
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