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Presentation
Putting Your Money Where Your Mouth Is: Creating Organizational Change Through Aspirational Identity Work in University Strategic Plans
80th Association for Business Communication Annual International Convention (2015)
  • M. R. Sharp, Embry-Riddle Aeronautical University - Daytona Beach
Keywords
  • Strategic planning,
  • higher education,
  • organizational change
Publication Date
October, 2015
Location
Seattle, WA
Citation Information
M. R. Sharp. "Putting Your Money Where Your Mouth Is: Creating Organizational Change Through Aspirational Identity Work in University Strategic Plans" 80th Association for Business Communication Annual International Convention (2015)
Available at: http://works.bepress.com/matthew_sharp/7/