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About John Gironda

Dr. John Gironda is an Associate Professor of Marketing at Nova Southeastern University. He received his Ph.D. from Florida Atlantic University. 

His teaching and research interests include Internet Marketing and Advertising, E-Commerce, Branding, Consumer Behavior, Marketing Strategy, and Consumer Privacy Issues. His research has been published in the Journal of Marketing Management, Journal of Internet Commerce, European Journal of International Management, and Journal of Retailing and Consumer Services. He has also presented papers at a number of academic conferences including the American Marketing Association Summer Educator’s Conference, the Academy of Marketing Science Annual Conference, the Society for Marketing Advances Annual Conference, the American Marketing Association Winter Educator’s Conference, the Academy of Marketing Science World Marketing Congress and the International Colloquium on Consumer Brand Relationships.

Positions

Present Associate Professor, Nova Southeastern University H. Wayne Huizenga School of Business and Entrepreneurship
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Disciplines



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Professional Service and Affiliations

2015 - Present Editorial Review Board Member, International Journal of Marketing and Social Policy; Entrepreneurial Executive Journal
2015 - Present Blog Contributor, Nova Southeastern University, HCBE Marketing Blog
2015 - Present Co-Advisor, Nova Southeastern University, Student American Marketing Association Chapter
2014 - Present Faculty Contact, Nova Southeastern University, Digital and Social Media Marketing Concentration
2013 - Present Member, Assurance of Learning and Quality Enhancement Committee
2013 - Present Course Academic Leader, MKT 3050
2013 - Present Textbook Reviewer, McGraw-Hill Publications
2013 - Present Attendee and Speaker, Nova Southeastern University, Dean's List Luncheon for Undergraduate Students
2012 - Present Member, American Marketing Association; Academy of Marketing Science; Society for Marketing Advances
2010 - Present Conference Reviewer, Academy of Marketing Science Annual Conference
2016 - 2016 Participant, International Assembly Collegiate Business Education Visiting Accreditation Team
2016 - 2016 Faculty Panel, Nova Southeastern University, HCBE Real World MBA Orientation for Success
2016 - 2016 Participant, Nova Southeastern University, HCBE Real World MBA Orientation for Success - Networking Session
2015 - 2016 Journal Reviewer, International Journal of Marketing and Social Policy
2015 - 2016 Journal Reviewer, Journal of Consumer Marketing
2015 - 2016 Journal Reviewer, Journal of Services Marketing
2012 - 2016 Journal Reviewer, Journal of Brand Management
2015 - 2015 Conference Session Chair, American Marketing Association
2014 - 2015 Journal Reviewer, Social Behavior and Personality Journal
2011 - 2011 Journal Reviewer, International Journal of Internet Marketing and Advertising
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Education

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2014 Ph.D., Marketing, Florida Atlantic University
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2009 M.B.A., Finance, East Carolina University
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2003 B.S., Marketing/Broadcast Journalism, East Carolina University
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Contact Information

(919)931-9336

Email:


Articles (6)

Presentations (6)