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Selected Works of Bo Dai
Presentation
Exploring Interpersonal Differences in Gift-Giving: A Perspective Beyond Cross-Cultural Comparison
AMA Winter Marketing Educators' Conference (2013)
  • Bo Dai, Georgia Southern University
Keywords
  • Interpersonal differences,
  • Gift-giving,
  • Cross-cultural
Disciplines
Publication Date
Winter 2013
Location
Las Vegas, NV
Citation Information
Bo Dai. "Exploring Interpersonal Differences in Gift-Giving: A Perspective Beyond Cross-Cultural Comparison" AMA Winter Marketing Educators' Conference (2013)
Available at: http://works.bepress.com/bo_dai/6/