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Selected Works of Dr David Cooke
Presentation
Leveraging human capital through engaged leadership
Visionary Leadership Conference (2015)
  • David Cooke, Southern Cross University
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Abstract
A leader needs to decide who they are, what they represent and what they are building. Research shows that there are considerable benefits as regards inspiring loyalty to a company when the leader truly cares about their staff, their customers and their community.
Keywords
  • leadership,
  • CSR,
  • staff enagement
Disciplines
Publication Date
August 15, 2015
Citation Information
David Cooke. "Leveraging human capital through engaged leadership" Visionary Leadership Conference (2015)
Available at: http://works.bepress.com/david_cooke/12/