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Selected Works of Dr David Cooke
Presentation
Building Social Capital
Assoc for Data Driven Marketing & Advertsing (2015)
  • David Cooke, Southern Cross University
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Abstract
Many companies have realised that there are significant benefits in conducting their business in a manner that benefits society.
Keywords
  • corporate values,
  • CSR,
  • staff engagement
Disciplines
Publication Date
July 30, 2015
Citation Information
David Cooke. "Building Social Capital" Assoc for Data Driven Marketing & Advertsing (2015)
Available at: http://works.bepress.com/david_cooke/11/