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Selected Works of Yue Pan
Article
Retail Crowding and Its Impact on Shoppers’ Patronage Behavior
EBSCO’s inaugural edition of Pathways to Research in Business and Economics (2022)
  • Yue Pan
Abstract
Crowding is experienced when the presence of many people or nonhuman objects restricts one’s movement and interferes with the attainment of one’s shopping goals. The differential effects of perceived crowding on consumer behavior are contingent on a number of moderating factors. Researchers and retail executives have suggested various ways of mitigating crowding perceptions.
Disciplines
Publication Date
2022
Citation Information
Yue Pan. "Retail Crowding and Its Impact on Shoppers’ Patronage Behavior" EBSCO’s inaugural edition of Pathways to Research in Business and Economics (2022)
Available at: http://works.bepress.com/yue_pan/28/