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Presentation
Customer Retention in the Participant Sport Industry: A General Equation Model of Service Quality, Emotion, and Repurchase Intention
North American Society for Sport Management (2007)
  • Young Han Lee, University of Massachusetts - Amherst
Publication Date
2007
Citation Information
Young Han Lee. "Customer Retention in the Participant Sport Industry: A General Equation Model of Service Quality, Emotion, and Repurchase Intention" North American Society for Sport Management (2007)
Available at: http://works.bepress.com/younghan_lee/6/