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Article
Unmistakable Expression of Faith in the Enduring Power of Sport Marketing to Sell
The Institute of Sport Science Newsletter (2004)
  • Young Han Lee, University of Massachusetts - Amherst
Publication Date
2004
Citation Information
Young Han Lee. "Unmistakable Expression of Faith in the Enduring Power of Sport Marketing to Sell" The Institute of Sport Science Newsletter Vol. 49 Iss. 1 (2004)
Available at: http://works.bepress.com/younghan_lee/4/