Presentation
Virtual Tourist Community Participation: The Roles of Social Motivations and Technology Acceptance
Conference on Retailing and Consumer Services
(2012)
Disciplines
Publication Date
2012
Citation Information
Huang, Y., Qu, H. & Hsu, M. (2012). Virtual Tourist Community Participation: The Roles of Social Motivations and Technology Acceptance. Proceedings of the 19th Conference on Retailing and Consumer Services, Vienna, Austria, July 9-12, 2012.