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Selected Works of Yinghua Huang
Presentation
Virtual Tourist Community Participation: The Roles of Social Motivations and Technology Acceptance
Conference on Retailing and Consumer Services (2012)
  • Yinghua Huang, Oklahoma State University - Main Campus
  • Hailin Qu, Oklahoma State University - Main Campus
  • Maxwell K. Hsu, University of Wisconsin-Whitewater
Disciplines
Publication Date
2012
Citation Information
Huang, Y., Qu, H. & Hsu, M. (2012). Virtual Tourist Community Participation: The Roles of Social Motivations and Technology Acceptance. Proceedings of the 19th Conference on Retailing and Consumer Services, Vienna, Austria, July 9-12, 2012.