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Article
Organizational storytelling: It makes sense
Business Horizons (2004)
  • Camille H James, Eastern Illinois University
  • William C Minnis, Eastern Illinois University
Publication Date
July 1, 2004
DOI
10.1016/S0007-6813(04)00045-X
Citation Information
Camille H James and William C Minnis. "Organizational storytelling: It makes sense" Business Horizons Vol. 47 Iss. 4 (2004) p. 23 - 32
Available at: http://works.bepress.com/william-minnis/8/