A Face-to-Face Request is 34 Times More Successful Than an EmailHarvard Business Review (2017)
It is often more convenient and comfortable to use text-based communication than to approach someone in-person, but if you overestimate the effectiveness of such media, you may regularly—and unknowingly—choose inferior means of influence.
Publication DateApril 11, 2017
Citation InformationSuggested Citation
Bohns, V. K. (2017). A face-to-face request is 34 times more successful than an email. Harvard Business Review. Advanced online publication.