IMPACT OF E-COMMERCE ON ENTREPRENEURS AND SMALL BUSINESSES: OPPORTUNITIES, CHALLENGES, AND STRATEGIESEntrepreneurial Executive (2000)
Small businesses and entrepreneurs are rushing to the Internet to do business and reach new markets. While e-commerce is used for advertising, business-to-consumer and business-to-business transactions, small businesses and entrepreneurs encounter several challenges. This paper examines both the opportunities and challenges that are posed by the use of e-commerce and makes recommendations to small businesses and entrepreneurs so they can overcome the challenges and exploit the opportunities presented by e-commerce.
- Small Business,
- The Internet,
- Challenges and E-Commerce,
Citation InformationTodd A Finkle. "IMPACT OF E-COMMERCE ON ENTREPRENEURS AND SMALL BUSINESSES: OPPORTUNITIES, CHALLENGES, AND STRATEGIES" Entrepreneurial Executive Vol. 5 (2000)
Available at: http://works.bepress.com/todd_finkle/38/