Catholic liberal arts educators can proclaim boldly that we are in the business of formation and transformation of students at multiple levels and in multiple ways. We want our students to be competent, ethical, and compassionate global citizens who are thoughtful, savvy, deep thinkers who love learning and who love helping others. Research and best practices support the claim that the virtues cultivated by the liberal arts contribute to the flourishing of individuals and society as a whole. Catholic colleges and universities have a long history of promoting the liberal arts, and data from various sources suggest that we are doing it well. Unfortunately, students, parents, and society at large often fail to understand and appreciate their value in an era of both widespread materialism and job insecurity. This paper will explore how evidence from contemporary research and best practices suggests that there is still perennial value in the liberal arts.