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Article
Consumer acceptance of online auctions: An extension and revision of the TAM
Psychology & Marketing (2008)
  • Barbara B. Stern, Rutgers University
  • Marla B. Royne, University of Memphis
  • Thomas F. Stafford, University of Memphis
  • Carol C. Bienstock, Radford University
Disciplines
Publication Date
July 1, 2008
DOI
10.1002/mar.20228
Citation Information
Barbara B. Stern, Marla B. Royne, Thomas F. Stafford and Carol C. Bienstock. "Consumer acceptance of online auctions: An extension and revision of the TAM" Psychology & Marketing Vol. 25 Iss. 7 (2008) p. 619 - 636
Available at: http://works.bepress.com/thomas-f-stafford/29/