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Article
Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices
Journal of Advertising
(2020)
Disciplines
Publication Date
January 1, 2020
DOI
10.1080/00913367.2019.1689872
Citation Information
Tessa Garcia-Collart, Nuket Serin and Jayati Sinha. "Healthy (In)Congruence: When Hispanic Identity and Self-Framed Messages Increase Healthier Choices" Journal of Advertising Vol. 49 Iss. 1 (2020) p. 98 - 108 Available at: http://works.bepress.com/tessa-garcia-collart/1/