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About Telin Chung

  • Internet Interaction/Social Media- The semantic based and user oriented Web 3.0 has changed how people interact. I am interested in how this change can help organizations deliver better services and build better relationships with stakeholders. Specifically, I look into how people(consumers) bond with one another and the organizations in two ways: examining the causal and outcome variables and social network analysis.
  • Mobile Marketing- I am interested in consumers' acceptance of mobile marketing such as apps, advertising, and coupons. I am also interested in its influences on customer relationships.

Positions

Present Assistant Professor, Iowa State University Department of Apparel, Events and Hospitality Management
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Contact Information

1056 LeBaron
626 Morrill Rd
Ames, IA 50011
515-294-4022

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Article (3)

Conference Proceedings (3)

Dissertation (1)