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Presentation
Evaluating egroups for collaborative marketing planning by first-year business students
International Society for Development of the Information Society (IADIS) International Conference: e-Society
  • Tania von der Heidt, Southern Cross University
Document Type
Conference publication
Publication Date
1-1-2012
Disciplines
Citation Information

von der Heidt, T 2012, 'Evaluating egroups for collaborative marketing planning by first-year business students', in P Kommers & P Isaias (eds), International Society for Development of the Information Society (IADIS) International Conference: e-Society, Berlin, Germany, 10-13 March, IADIS Press, pp. 99-106.