"The Evolution of Cultural Frames for Goods in the Twentieth Century" by Sut Jhally

Selected Works of Sut Jhally

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The Evolution of Cultural Frames for Goods in the Twentieth Century

Marketing in the Long Run: Proceedings of the Second Workshop on Historical Research in Marketing (1985)

Sut Jhally, University of Massachusetts - Amherst

Disciplines

Communication

Publication Date

1985

Citation Information

Sut Jhally. "The Evolution of Cultural Frames for Goods in the Twentieth Century" Marketing in the Long Run: Proceedings of the Second Workshop on Historical Research in Marketing (1985)
Available at: http://works.bepress.com/sut_jhally/6/