Article
Prototype models of opportunity recognition and the decision to launch a new venture: identifying the basic dimensions
International Journal of Entrepreneurial Behaviour & Research
(2015)
Abstract
The purpose of this paper is to obtain evidence concerning the basic dimensions included in cognitive prototypes pertaining to opportunity recognition and decision to launch a new venture; identifying the underlying dimensions of both prototypes – the cognitive frameworks current or nascent entrepreneurs employ in performing these important tasks.
Disciplines
Publication Date
January 6, 2015
DOI
10.1108/IJEBR-04-2014-0058
Citation Information
Susana C. Santos, Antonio Caetano, Robert Baron and Luis Curral. "Prototype models of opportunity recognition and the decision to launch a new venture: identifying the basic dimensions" International Journal of Entrepreneurial Behaviour & Research Vol. 21 Iss. 4 (2015) p. 510 - 538 Available at: http://works.bepress.com/susana-santos/22/