Skip to main content
Article
Content Analysis of Virtual Reference Data: Reshaping Library Website Design
Medical Reference Services Quarterly (2016)
  • Suhua Fan, Prairie View A&M University
Abstract
An academic health sciences library wanted to redesign its website to provide better access to health information in the community. Virtual reference data were used to provide information about user searching behavior. This study analyzed three years (2012–2014) of virtual reference data, including e-mail questions, text messaging, and live chat transcripts, to evaluate the library website for redesigning, especially in areas such as the home page, patrons’ terminology, and issues prompting patrons to ask for help. A coding system based on information links in the current library website was created to analyze the data.
Publication Date
Summer July, 2016
DOI
https://doi.org/10.1080/02763869.2016.1189783
Citation Information
Suhua Fan. "Content Analysis of Virtual Reference Data: Reshaping Library Website Design" Medical Reference Services Quarterly (2016)
Available at: http://works.bepress.com/suhua-fan/2/