Article
Fishing for Compliments and Complaints: The Influence of Solicited Customer Feedback and Company Acknowledgement on Customer Attitudes and Intentions
MSI Reports
Document Type
Article
Publisher
Marketing Science Institute
Location
Cambridge, MA
Publication Date
1-1-2009
Citation Information
Sterling A. Bone, Katherine N. Lemon, Katie A. Liljenquist, R. Bruce Money, et al.. "Fishing for Compliments and Complaints: The Influence of Solicited Customer Feedback and Company Acknowledgement on Customer Attitudes and Intentions" MSI Reports Vol. 9 Iss. 3 (2009) p. 51 - 75 Available at: http://works.bepress.com/sterling-bone/19/