Business Analytics in 2015Technology First
AbstractA few years ago, when it seemed that everyone was riding the hype of big data, experts alerted us that big data was evolution — big data or small data, every organization needs data and the capability to manage them for business insights.
Citation InformationShu Z. Schiller. "Business Analytics in 2015" Technology First Vol. 13 Iss. 2 (2015) p. 4 - 5
Available at: http://works.bepress.com/shu_schiller/7/