Article
Micropreneurs: The Rise of the MicroISV
IT Professional
(2013)
Abstract
Micro Independent Software Vendors (microISVs) are small software businesses operated by entrepreneurs who build and sell shrink-wrapped, noncustom software. The microISV Research Alliance at Auburn University conducted a survey, identifying challenges associated with building and operating such businesses.
Keywords
- Software,
- Companies,
- Software development,
- Industries,
- Marketing and sales,
- Survey,
- MicroISV,
- Micropreneur,
- Entrepreneur
Disciplines
Publication Date
Spring 2013
Citation Information
Russell F. Thackston and David Umphress. "Micropreneurs: The Rise of the MicroISV" IT Professional Vol. 15 Iss. 2 (2013) Available at: http://works.bepress.com/russell_thackston/2/