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Book
Business to Business Marketing: Analysis and Practice in a Dynamic Environment
(2002)
  • Robert P. Vitale, San Jose State University
  • J. J. Giglierano, San Jose State University
Disciplines
Publication Date
2002
Publisher
South-Western
Citation Information
Robert P. Vitale and J. J. Giglierano. Business to Business Marketing: Analysis and Practice in a Dynamic Environment. Mason, OH(2002)
Available at: http://works.bepress.com/robert_vitale/6/