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Information Sufficiency and Risk Communication
Media Psychology
  • Robert Griffin, Marquette University
  • Kurt Neuwirth, University of Cincinnati
  • Sharon Dunwoody, University of Wisconsin - Madison
  • James K. Giese, Marquette University
Document Type
Format of Original
39 p.
Publication Date
Taylor & Francis
Original Item ID
doi: 10.1207/s1532785xmep0601_2
In an effort to better understand individuals' use of information in risky situations, in this article we propose a new variable, information sufficiency, as an important component of people's information-seeking behaviors. We surveyed residents of 2 Great Lakes cities to test the ability of a group of factors often employed in risk communication studies to predict information sufficiency, defined as a person's sense of how much information he or she needs to cope with a risk. We found that 2 predictors of this perceived gap in information were an individual's worry about the risk and the perception that others would expect one to keep abreast of information about the risk.

Media Psychology, Vol. 6, No. 1 (2004): 23-61. DOI.

Citation Information
Robert Griffin, Kurt Neuwirth, Sharon Dunwoody and James K. Giese. "Information Sufficiency and Risk Communication" Media Psychology (2004) ISSN: 1521-3269
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