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Article
Public Reliance on Risk Communication Channels in the Wake of a Cryptosporidium Outbreak
Risk Analysis
  • Robert J. Griffin, Marquette University
  • Sharon Dunwoody, University of Wisconsin - Madison
  • Fernando Zabala, Marquette University
Document Type
Article
Language
eng
Format of Original
13 p.
Publication Date
8-1-1998
Publisher
Wiley
Original Item ID
doi: 10.1111/j.1539-6924.1998.tb00350.x
Disciplines
Abstract
In the spring of 1993, about 39% of Milwaukee-area residents suffered through a nationally publicized illness brought about by cryptosporidium, a parasite that had infested the metropolitan drinking water supply. Our study, based on a telephone survey of 610 local adult residents, indicates that worry about becoming ill in the future with cryptosporidiosis relates more strongly and consistently to public reliance on, and use of, media for cryptosporidium information than do a range of risk perception and experience variables. We propose that more studies should take an audience-centered approach to understanding risk communication.
Comments

Risk Analysis, Vol. 18, No. 4 (August 1998): 367–375. DOI.

Citation Information
Robert J. Griffin, Sharon Dunwoody and Fernando Zabala. "Public Reliance on Risk Communication Channels in the Wake of a Cryptosporidium Outbreak" Risk Analysis (1998) ISSN: 0272-4332
Available at: http://works.bepress.com/robert_griffin/19/