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Unpublished Paper
How Cigarette Advertising Works: Rich Imagery and Poor Information
Ontario Tobacco Research Unit, Special Report Series, 54p. (2002)
  • Richard W. Pollay, University of British Columbia
Publication Date
June, 2002
Citation Information
Richard W. Pollay. "How Cigarette Advertising Works: Rich Imagery and Poor Information" Ontario Tobacco Research Unit, Special Report Series, 54p. (2002)
Available at: http://works.bepress.com/richard_pollay/6/