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Article
On the Value of Reflections on the Values in `The Distorted Mirror'
Journal of Marketing (1987)
  • Richard W. Pollay, University of British Columbia
Publication Date
July, 1987
Citation Information
Richard W. Pollay. "On the Value of Reflections on the Values in `The Distorted Mirror'" Journal of Marketing Vol. 51 Iss. 3 (1987)
Available at: http://works.bepress.com/richard_pollay/32/