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Presentation
A Cross-Cultural Investigation of Generational Differences in Values between Hispanics in the United States and Four Latin American Countries
Program for the Southern Management Association Meeting
  • Edward Francis Murphy, Embry-Riddle Aeronautical University
  • Julia Teahen, Baker College
  • Regina A. Greenwood, Nova Southeastern University
Event Location / Date(s)
Southern Management Association 2012 Meeting/Fort Lauderdale, FL
Presentation Date
10-27-2010
Document Type
Conference Presentation
ORCID ID

Regina A. Greenwood0000-0002-5577-499X

Description

We examined similarities and differences in generational values and value orientation of 4,952 working adults in Argentina, Brazil, Colombia, and Mexico as compared to those of US Hispanics. US Hispanics demonstrated a primary value orientation of High Social/High Moral that is different from the four Latin American countries but closer to respondents from Argentina and Brazil because their primary value orientation type matches the secondary value orientation type of US respondents. Additionally, generational value schema was more similar in Latin American countries than in the US. Implications of these findings, study limitations and recommendations for further research are also discussed.

Disciplines
Citation Information
Edward Francis Murphy, Julia Teahen and Regina A. Greenwood. "A Cross-Cultural Investigation of Generational Differences in Values between Hispanics in the United States and Four Latin American Countries" Program for the Southern Management Association Meeting (2010) p. 49 - 49
Available at: http://works.bepress.com/regina-greenwood/6/