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Community level influence on individual behaviours - final project report
(2014)
  • David Morrison, Murdoch University
  • Carmen Lawrence, The University of Western Australia
  • Raoul Oehmen, The University of Notre Dame Australia
Abstract
When bushfires occur, many of the people who confront them are ill
 prepared
to take actions which
would
  mitigat
e    risk  to  life  and  property
;  others  are  well  prepared
.  There  also  appear  to  be  large 
differences between communities in their preparedness, as well as in other characteristics which may
be important in determining property owners' perceptions of risk and th
eir subsequent preparedness.
As yet, there appears to be no systematic account of the nature of these community differences and
what  effect  they  have  on  individual  preparedness.    Nor  has  there  been  any  concerted  effort  to 
disentangle
 individual
 characteris
tics
 from
community influences
Th
e    stu
dies
  described  in  this  report  were
  designed  to  fill  this  gap  and  to  identif
y  those  community 
characteristics which
 influence
fire preparedness and danger management.
By preparedness, we refer
to actions undertaken by householders prior to the occurrence of a bushfire (i.e. where bushfire poses
a  distal,  rather  than  immediate  threat).  In  particular,  we  sought  to  examine  the  extent  to  which 
individuals are influenced by
 their local communities in their perceptions of risk and their judgments
about their capacity to influence outcomes, as well as the subsequent impact this has on individual
action.
Publication Date
2014
Citation Information
Morrison, D., Lawrence, C., and Oehman, R. (2014). Community level influence on individual behaviours - final project report. A report to the Bushfire CRC, Western Australia.