"Information Search and Purchase Patterns in a Multichannel Service Industry" by Qingbo Fu

Faculty Selected Works of Frank Q. Fu

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Information Search and Purchase Patterns in a Multichannel Service Industry

Services Marketing Quarterly (2012)

Qingbo Fu, University of Missouri-St. Louis
Paul S. Speck
Michael T. Elliott, University of Missouri–St. Louis

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Disciplines

Business

Publication Date

2012

Citation Information

Qingbo Fu, Paul S. Speck and Michael T. Elliott. "Information Search and Purchase Patterns in a Multichannel Service Industry" Services Marketing Quarterly Vol. 33 Iss. 4 (2012) p. 292 - 310
Available at: http://works.bepress.com/qingbo-fu/9/