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Clean, green, and not so mean: Can business save the world?
Reference and User Services Quarterly
  • Andy Spackman, Brigham Young University
  • Celia Ross, University of Michigan
  • Christy Donaldson, Utah Valley University
  • Louise Feldman, Colorado State University
  • Patrick Griffis, University of Nevada, Las Vegas
  • Elizabeth Stephan, Western Washington University
  • Laurie Bridges, Oregon State University
  • Baseema Krkoska, Cornell University
  • Tony Lin, University of California - Irvine
  • Mark Siciliano, University of Alabama
Document Type
Publication Date

No matter how you define it, corporate social responsibility (CSR) is a hot topic. From community investing to business ethics to environmental sustainability and beyond, proponents of CSR view the business landscape through a lens that focuses less on profitability and more on the greater good.

“Doing well by doing good” is the business world’s new mantra. Concepts of CSR, green business, social entrepreneurship, and peace through commerce have become a focus of research and are inspiring the next generation of businesspeople. The 2010 BRASS Program gave attendees an expert’s view of certain niches within the broader realm of ethical or socially responsible business practices.

  • Business ethics; Social responsibility of business; Sustainability
Publisher Citation
Spackman, A., Ross, C., Donaldson, C., Feldman, L., Griffis, P., Stephan, E., … Siciliano, M. (2010). Clean, green, and not so mean: Can business save the world? Reference & User Services Quarterly, 50, 135-140. Retrieved from
Citation Information
Andy Spackman, Celia Ross, Christy Donaldson, Louise Feldman, et al.. "Clean, green, and not so mean: Can business save the world?" Reference and User Services Quarterly Vol. 50 Iss. 2 (2010) p. 135 - 140
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