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About Nina Krey

Dr. Krey's main research interests lie in 1) value-added consumption experiences, 2) consumers perceptual and cognitive responses to sensory stimulation across different environments, and 3) contemporary approaches to new media within augmented reality contexts (e.g. wearable technologies). Her work primarily incorporates a multi-method research approach drawing from diverse methodological areas and tools including structural equation modeling, meta-analysis, experimental design, and scale development.

Positions

2016 - Present Assistant Professor, Marketing & Business Information Systems, Rowan University Rohrer College of Business
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Curriculum Vitae




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Honors and Awards

  • 2015 Outstanding Teacher-Scholar Doctoral Student Competition Winner, Marketing Management Association, San Juan, Puerto Rico

Education

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2016 Doctor of Business Administration, Louisiana Technical University ‐ College of Business
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2009 MBA, Louisiana Technical University ‐ College of Business
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2008 Bachelor of Business Administration, Marketing concentration (Summa Cum Laude), University of Louisiana at Monroe
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Books (5)

Journal Articles (8)