Mobile commerce—or m-commerce—is characterized by the emerging class of location-based commercial services delivered by a variety of handheld terminals such as mobile phones and palmtop devices. At the Conference on Telecommunications and Information Markets (COTIM)-2001, an international conference held in Karlsruhe, Germany, academic researchers and business practitioners shared their experiences and frameworks about m-commerce. Selected papers based on COTIM-2001 presentations are included in this Special Issue. This paper introduces the preconditions that led to the emergence of m-commerce, the main dimensions of m-commerce that distinguish it from e-commerce, and the key arguments from the contributions on m-commerce in this Special Issue of the Journal of Business Research.
- E-Commerce and
- Marketing
Dholakia, Ruby Roy, and Nikhilesh Dholakia. "Mobility and Markets: Emerging Outlines of M-Commerce." Journal of Business Research, vol. 57, no. 12 (December 2004): 1391-1396.
NOTICE: this is the author’s version of a work that was accepted for publication in Journal of Business Research. Changes resulting from the publishing process, such as peer review, editing, corrections, structural formatting, and other quality control mechanisms may not be reflected in this document. Changes may have been made to this work since it was submitted for publication. A definitive version was subsequently published in Journal of Business Research, vol. 57, no. 12 (December 2004), DOI: 10.1016/S0148-2963(02)00427-7.