Article
E-Business Models Implicit in Comparable American and German Corporate Websites
AMCIS 2000 Proceedings
Publication Date
1-1-2000
Abstract
This paper offers a multi-trajectory framework of ebusiness readiness, and assesses the e-business readiness of selected, comparable German and American companies based on an analysis of their corporate websites. Armed with our framework, we identify the different e-business strategies, or what we call e-business trajectories, theoretically available to the firm and analyze which one it has chosen to pursue in what way and to which degree. We propose a model of e-business strategy and apply it to websites of comparable American and German firms.
Citation Information
Detlev Zwick and Nikhilesh Dholakia. "E-Business Models Implicit in Comparable American and German Corporate Websites" (2000) Available at: http://works.bepress.com/nikhilesh_dholakia/1/