Article
Book Review: Marketing That Matters: 10 Practices to Profit Your Business and Change the World
Journal of Applied Management and Entrepreneurship
Document Type
Article
Publication Date
1-1-2007
Disciplines
Citation Information
Nicholas Castaldo. "Book Review: Marketing That Matters: 10 Practices to Profit Your Business and Change the World" Journal of Applied Management and Entrepreneurship Vol. 12 Iss. 3 (2007) p. 89 ISSN: 1077-1158 Available at: http://works.bepress.com/nicholas-castaldo/4/