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Article
Personalisation Of Online Avatars: Is The Messenger As Important As The Message?
International Journal of Internet Marketing and Advertising
  • Natalie Wood, Saint Joseph's University
Document Type
Article
Publication/Presentation Date
1-1-2005
Academic Year
2005-2006
Disciplines
Citation Information
Wood, Natalie T., Michael R. Solomon, and Basil G. Englis. "Personalisation Of Online Avatars: Is The Messenger As Important As The Message?" International Journal Of Internet Marketing And Advertising 2.1-2 (2005): 143-161. Print.