Contribution to Book
Virtual Matters: Exploring the Communicative Accomplishment of Virtual Work and Virtual EthnographyVirtual Work and Human Interaction Research (2012)
AbstractRecent research highlights the complexity of virtual work and calls on researchers to examine virtual work as more than simply doing a job, but as negotiating a state of being virtual (Leonardi, Jackson, & Marsh, 2004; Long, 2010). A similar call has been made by virtual ethnographers to move away from cataloguing the differences between virtual ethnographic practices and co-located ethnographic practices and instead reflexively reconsider how and why to conduct a virtual ethnography (Hine, 2005). This chapter responds to both calls by exploring how virtual workers communicatively construct distance not as geographical absence, but as presence (Leonardi, et al., 2004; Broadfoot, Munshi, & Nelson-Marsh, 2010). Based on this knowledge, the chapter then develops a heuristic methodological framework that embraces reflexivity as a starting point and privileges communication as the mode through which virtual work is constituted and through which academics arrive at a deeper understanding of both virtual work and virtual ethnography.
Publication DateJanuary 1, 2012
EditorShawn D. Long
PublisherInformation Science Reference
Citation InformationNatalie Nelson-Marsh. "Virtual Matters: Exploring the Communicative Accomplishment of Virtual Work and Virtual Ethnography" Hershey, PAVirtual Work and Human Interaction Research (2012)
Available at: http://works.bepress.com/natalie_nelson-marsh/1/