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Article
Environmental View and Color for a Simulated Telemarketing Task
Proceedings of the Human Factors and Ergonomics Society Annual Meeting
  • Nancy J. Stone, Missouri University of Science and Technology
Abstract

Simulated telemarketing task in color and environmental view was carried out by undergraduate students to determine their impact on the students' mood, satisfaction, motivation, and performance. Satisfaction and motivation were evaluated from student responses to a computerized questionnaire. The low-demand task included two customers and the high- demand task involved five customers, over approximately 15 minutes. The findings indicate that environmental view and color may impact perceptions of task demand, privacy, and a desire to see or seen by others.

Meeting Name
Human Factors and Ergonomics Society Annual Meeting (2000: Jul. 29-Aug 4, San Diego, CA)
Department(s)
Psychological Science
Keywords and Phrases
  • Simulated Telemarketing Task,
  • Task Demand,
  • Color,
  • Environmental Impact,
  • Motivation,
  • Performance,
  • Students,
  • Marketing
Document Type
Article - Conference proceedings
Document Version
Citation
File Type
text
Language(s)
English
Rights
© 2000 SAGE Publications Inc., All rights reserved.
Publication Date
1-1-2000
Publication Date
01 Jan 2000
Disciplines
Citation Information
Nancy J. Stone. "Environmental View and Color for a Simulated Telemarketing Task" Proceedings of the Human Factors and Ergonomics Society Annual Meeting Vol. 44 Iss. 8 (2000) p. 64
Available at: http://works.bepress.com/nancy-stone/4/