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Selected Works of Musa Pinar
Article
Applicant Perceptions of Gender Effect on the Selling Process and Targeting Prospective Customers: Does Gender Matter?
Academy of Marketing Studies Journal (2011)
  • Musa Pinar, Valparaiso University
  • J. Russell Hardin
  • Zeliha Eser
Disciplines
Publication Date
2011
Citation Information
Musa Pinar, J. Russell Hardin and Zeliha Eser. "Applicant Perceptions of Gender Effect on the Selling Process and Targeting Prospective Customers: Does Gender Matter?" Academy of Marketing Studies Journal Vol. 15 Iss. 1 (2011)
Available at: http://works.bepress.com/musa_pinar/14/