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Article
Using the Default Option Bias to Influence Decision-Making While Driving
Information Systems and Analytics
  • Klaus Goffart
  • Michael Schermann, Santa Clara University
  • Christopher Kohl
  • Jörg Preißinger
  • Helmut Krcmar
Document Type
Article
Publication Date
1-1-2016
Publisher
Taylor & Francis
Abstract

Gaining a better understanding of human–computer interaction in multiple-goal environments, such as driving, is critical as people increasingly use information technology to accomplish multiple tasks simultaneously. Extensive research shows that decision biases can be utilized as effective cues to guide user interaction in single-goal environments. This article is a first step toward understanding the effect of decision biases in multiple-goal environments. This study analyzed data from a field experiment during which a comparison was made between drivers’ decisions on parking lots in a single-goal environment and drivers’ decisions in a multiple-goal environment when being exposed to the default option bias. The article shows that the default option bias is effective in multiple-goal environments. The results have important implications for the design of human–computer interaction in multiple-goal environments.

Comments

This is an Accepted Manuscript of an article published by Taylor & Francis in International Journal of Human-Computer Interaction on 9/25/2015, available online: http://www.tandfonline.com/10.1080/10447318.2015.1085747.

Citation Information
Goffart, K., Schermann, M., Kohl, C., Preißinger, J., and Krcmar, H. (2016): ”Using the Default Option Bias to Influence Decision-Making While Driving”, International Journal of Human-Computer Interaction (32:1), 39-50.