Associate Professor | melliott@umsl.edu | 314-516-5832
Michael T. Elliott is the associate dean and an associate professor of marketing in the College of Business Administration at the University of Missouri-St. Louis. He received his DBA in marketing at Mississippi State University in 1991. He also competed his MBA and BBA in 1980 and 1979, respectively. His current research areas are advertising effects, buyer innovation, media issues, and internet marketing. He has been published numerous times in peer-reviewed journals such as the Journal of Marketing Theory and Practice, Services Marketing Quarterly, and the Marketing Management Journal. He also currently resides on the editorial board at the Journal of Advancement in Marketing Education.
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About Michael Elliott
Michael T. Elliott is the associate dean and an associate professor of marketing in the College of Business Administration at the University of Missouri-St. Louis. He received his DBA in marketing at Mississippi State University in 1991. He also competed his MBA and BBA in 1980 and 1979, respectively. His current research areas are advertising effects, buyer innovation, media issues, and internet marketing. He has been published numerous times in peer-reviewed journals such as the Journal of Marketing Theory and Practice, Services Marketing Quarterly, and the Marketing Management Journal. He also currently resides on the editorial board at the Journal of Advancement in Marketing Education.
| Present | Associate Professor, University of Missouri-St. Louis ‐ Department of Marketing | |
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Research Interests
Grants
| 1996 - 1996 | How Advertising Clutter Affects Consumer Attitudes and Usage of the Yellow Pages Medium |
| Yellow Pages Publishing Association | |
| $3,000 | |
| 1995 - 1995 | Investigation of Consumers Perception of Inbound and Outbound Telecommunications and the Role Communication Processes Play in Shaping These Perceptions |
| American Telemarketing Association | |
| $3,000 |
Professional Service and Affiliations
| 1995 - Present | Editorial Board, Psychology and Marketing | 1998 - 1998 | Consultant, Peper, Martin, Jensen, Maichel, and Hetlage Law Firm | 1991 - 1991 | Consultant, Public Policy Research Centers, University of Missouri-St. Louis |
Honors and Awards
- Best Paper Award, 1996
- Fellowship, United Negro College Fund, 1987-1990
| 1991 | DBA, Mississippi State University ‐ Marketing | |
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| 1980 | MBA, University of Mississippi ‐ Marketing | |
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| 1979 | BA, University of Mississippi ‐ Marketing | |
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