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Become a Companion: Social Media That Leads to Social Good
Northeast Business and Economics Association (NBEA) 2016
Document Type
Conference Proceeding
Publication Date
1-1-2016
Version
Publisher's PDF
Publisher's Statement
PUBLISHED BY THE NORTHEAST BUSINESS & ECONOMICS ASSOCIATION © 2016 The Northeast Business & Economics Association reserves the right to publish the Proceedings in both print and electronic formats. The individual authors retain the copyright over their own articles.
Abstract
This research is part of a series of conference papers from graduate students at Molloy College in Rockville Centre, NY. The theme emerges from a pedagogical philosophy that an essential learning outcome of a graduate education is the significant influence that business has upon society. For example, developing a focus on job creation rather than solely profit-taking must be integrated into the disposition of emerging business leaders. The learning activity leading to the learning outcome is requiring the graduate business students to experience a real-world project. The students are presented with an opportunity to study a problem and to generate a set of solution-driven recommendations that will lead to social good
Disciplines
Citation Information
Maureen L Mackenzie, Nina Cheng, Bryan Pollack and Margaret Holoder. "Become a Companion: Social Media That Leads to Social Good" Northeast Business and Economics Association (NBEA) 2016 (2016) Available at: http://works.bepress.com/maureen-mackenzie/35/
At the time of this conference, Nina, Bryan, and Margaret were graduate students with the Division of Business.