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Article
Enacting masculinities in a contemporary subcultural sporting event: a gendered critique
Leisure Sciences
  • Matthew Lamont, Southern Cross University
  • Maja Milatovic, ANU College
Document Type
Article
Publication Date
1-1-2016
Peer Reviewed
Peer-Reviewed
Abstract
Sport participation and alcohol consumption have been widely examined in analyses of masculinity and implicated in perpetuating hegemonic masculinity in Western cultures. This article addresses a variant of the “Beer Mile,” a ritualistic event that has emerged as an ancillary to major triathlons in Australia. In this context, the Beer Mile is an unsanctioned event simultaneously fusing sport participation and alcohol consumption, intended as a jocular celebration of athletic achievement. This research utilises a case study research design employing multiple qualitative methods to critique gender-based discursive practices and online discourse surrounding the Beer Mile. Analysis revealed the Beer Mile as a masculine-dominated space reinforcing normative assumptions on gender binaries and hierarchies. Numerous constraints to women's participation and implicit endorsement of the sport-alcohol nexus were identified, which may undermine broader efforts in promoting the sport of triathlon through notions of egalitarianism, inclusiveness, and healthy lifestyles.
Disciplines
Citation Information

Lamont, M & Milatovic, M in press, 'Enacting masculinities in a contemporary subcultural sporting event: a gendered critique', Leisure Sciences.


Published version available from:

http://dx.doi.org/10.1080/01490400.2016.1237316